Circular approached us with the challenge of launching a successful Kickstarter campaign for their innovative new product. While they believed in the product’s potential to compete in the market, they lacked the expertise to run a successful campaign on their own. They sought our team’s guidance to help them achieve their goals and lead them to success.
02. The Solution
To address Circular’s challenge, we developed a comprehensive plan that focused on generating press coverage, acquiring new leads, and creating a flow that would educate potential customers about the product, the team, and the vision. Our goal was to generate enthusiasm and anticipation for the upcoming Kickstarter campaign, ensuring a successful launch.
And the day came when the risk to remain tight in a bud
was more painful than the risk it took to blossom.– BILLI REUSS
03. The Result
Our strategy proved to be highly effective, resulting in a hugely successful Kickstarter campaign for Circular. Over the course of just 45 days, they raised over $327,000, achieving an impressive funded rate of 1535%. This success was a testament to the effectiveness of our approach and the power of a well-executed Kickstarter campaign.