Rentberry came to us because they wanted to launch an equity crowdfunding campaign but were uncertain about the process and how to make it successful. They were worried that they wouldn’t be able to generate enough interest and support for their campaign.
02. The Solution
Our approach involved first engaging their personal network, igniting excitement amongst friends and family to invest. We then developed easy-to-understand and engaging email flows for their customer base, to build anticipation for the campaign. Paid ads with a clear messaging approach were used to convert potential investors into actual investors and followers. Finally, we implemented a retargeting strategy to ensure that those who had shown interest but not yet invested did not miss the opportunity before the campaign ended.
03. The Result
The result of the campaign was a successful raise of $1,812,740, which provided the client with the financial resources they needed to hire new employees and expand their business. This infusion of capital allowed the company to focus on growth and take their operations to the next level, helping them to achieve their long-term goals and objectives.